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dc.contributor.authorBiçen Aras, Bahar
dc.contributor.authorÇolaklar, Huriye
dc.date.accessioned2017-02-20T09:13:37Z
dc.date.available2017-02-20T09:13:37Z
dc.date.issued2015-12
dc.identifier.citationBiçen Aras, B., Çolaklar, H. (2015). The role of social media in the promotion of university libraries. Journal of Library and Information Sciences. Vol. 3, No. 2, pp. 79-105, http://dx.doi.org/10.15640/jlis.v3n2a5en_US
dc.identifier.issn2374-2372 (Print)
dc.identifier.issn2374-2364 (Online)
dc.identifier.urihttp://dx.doi.org/10.15640/jlis.v3n2a5
dc.identifier.urihttp://hdl.handle.net/20.500.11779/127
dc.description.abstractThis study seeks to investigate the types and frequency of social media tools' use in academic libraries to determine their developmental impact in Turkey. It involves 66 universities in the Marmara region in total – 24 (or 35%) are public and 42 (or 65%) are private - and only 60 of them have libraries.This data was collected by reviewing the libraries' web pages and analyzing them with some statistical tests via MS Excel. The results revealed that, in the Marmara region, 64% of libraries in private universities and 36% of libraries in public universities use social media tools. While 95% of public universities' libraries use social media tools, 5% of them do not use them, and while 90% of the libraries of private universities use these tools, 10% of them do not. In addition, it was found that the rate of the social media tools used by both groups of libraries are different: 33% use Foursquare, 26% use Facebook, 15% use Twitter, 5% use Google Plus, 4% use Blogs, YouTube, or Instagram, 3% use Pinterest or Flickr, 2% use Wordpress, and 1% use RSS.en_US
dc.language.isoengen_US
dc.publisherAmerican Research Institute for Policy Developmenten_US
dc.relation.isversionof10.15640/jlis.v3n2a5en_US
dc.rightsinfo:eu-repo/semantics/openAccessen_US
dc.subjectSocial mediaen_US
dc.subjectPublic relationsen_US
dc.subjectUniversity librariesen_US
dc.subjectTwitteren_US
dc.subjectFacebooken_US
dc.subjectSocial media toolsen_US
dc.titleThe role of social media in the promotion of university librariesen_US
dc.typearticleen_US
dc.relation.journalJournal of Library and Information Sciencesen_US
dc.contributor.departmentMEF Üniversitesi, Kütüphane Direktörlüğüen_US
dc.contributor.authorID0000-0002-2614-5529en_US
dc.identifier.volume3en_US
dc.identifier.issue2en_US
dc.identifier.startpage79en_US
dc.identifier.endpage105en_US


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